Archive for July, 2012

New Serena (S-Hybrid)

Posted by Bob On Friday, July 20th, 2012



Serena Hybird

Nissan released the minivan “Serena” equipped with smart simple hybrid


Nissan Motor Co., Ltd., a smart simple hybrid (S-HYBRID)

Mounted on the “Serena” is scheduled to be released in August


(President: Nishi-ku, Yokohama City, Kanagawa Prefecture: Carlos Ghosn, head office) is 18, announced with the “Serena” the (S-HYBRID) smart simple hybrid of new development, Nissan Motor Co., Ltd. and released in August.


※ product image, see the related documents attached


Added to the engine room the sub-battery for the mosquito motor assist to increase the output and the amount of regenerative power generation energy of the ECO motor equipped with smart simple hybrid this time, newly developed, “Serena” (S-HYBRID) is to increase the storage capacity was achieved by a hybrid system in a simple and compact.


Simple smart hybrid (S-HYBRID), the seating arrangements and easy-to-use class, which is the largest indoor space features, “Serena” because it contains all the systems in the engine room is intact, class (* 1) No . Low fuel consumption of 1: provides (15.2km / L. JC08 mode fuel efficiency 2WD), the automobile acquisition tax and weight tax will be duty free (* 2).

“Serena” also will be subject to all models (* 3) eco-car subsidies.


<Smart simple hybrid to improve the fuel economy of Total Energy Management (S-HYBRID)>

• By increasing the power generation capacity of ECO motor, add a sub battery, increasing the amount of charge to the battery to increase the amount of regenerative energy during deceleration

Increase the frequency with which extended the time-stop idling by using the power storage that is more than that to stop

• During acceleration, the motor drives the ECO power surplus after idling stop, used as a driving force of auxiliary engine


Nissan, eco-car “PURE DRIVE” evolution engine type as the two pillars (* 4), we are working to reduce CO2 emissions and eco-car “zero emissions” the ultimate. Is a model of “PURE DRIVE” with a (4WD) hybrid smart simple (S-HYBRID, 2WD) idling stop system, and also “Serena”.


* 8-seater minivan class of 1:2.0 L (3 car seats in a row). (Source: Nissan July 2012)

* 2: with tax cuts by “tax system promote environmentally friendly vehicles.” In addition, 4WD vehicles equipped with an idling stop system, improving fuel efficiency to 13.6km / L, weight tax and automobile acquisition tax is 75% reduction.

* 3: The eco-car subsidies covered by the car (Notification), Serena subsidy of 100,000 yen registration until January 31, 2013 December 20, 2011. However, the application will be terminated as soon as the total amount exceeded the budget.

* 4: PURE DRIVE is an eco-car line-up type to provide exciting evolution of Nissan’s engine was not until now.

The combination of a variety of cars and eco-technology, to ride every day of people, we will produce new experiences and surprises.











Honda Second line Factory in Malaysia

Posted by Bob On Friday, July 20th, 2012

Start of construction of the second line at the factory Honda four-wheeler, in Malaysia


Start construction of a second line at the factory four-wheel vehicles in Malaysia


Which is a joint venture automobile production and sales of Honda Malaysia, Honda Malaysia in Esudienu HIS Dee Bee (hereinafter, headquarters HMSB: President Pego Melaka State: Yoichiro Ueno) is, on July 19, today, the existing plant of Melaka State made a groundbreaking ceremony of the second line on site. The ceremony, welcomed the ministers Dato Mustafa Mohammed Prime Minister Mohamed Ali Rusutamu of the state government of Malacca, the Ministry of International Trade and Industry Malaysia as a guest, from Honda et al Hiroshi Kobayashi, chief Asia-Pacific were also in attendance.


In the second line is scheduled to begin operation during the year 2013, “(Japanese name: Fit) jazz” in the plan to produce around the car and hybrid small cars, such as annual production capacity, we plan to 50,000 units You. The total production capacity of HMSB This first line will be 100,000 units from the current 50,000 units. Investment is expected to be 350 million Malaysian Ringgit and ※ (8.6 billion yen 8,000 million), is expected due to launch the second line, to adopt a new approximately 700 employees.


In addition, HMSB is, in anticipation of growing demand for further hybrid car market in Malaysia is Southeast Asia’s largest for Honda, starts with the existing line from the end of 2012 the local production of hybrid vehicles. Currently, the existing line from start of production at the end of 2012, the “jazz” hybrid sales have been imported from Japan, the second line after the start-up in 2013 is expected to be transferred to the second line. HMSB the year 2011, approximately 4,600 units sold in the top segment and hybrid cars in Malaysia in 2012, has been plans to sell about 10,000 units. Honda is that as a leading manufacturer of hybrid vehicles in Malaysia, local production hybrid vehicles, to customers more quickly, cheaply, we will continue to deliver the product on a low-carbon.


In addition, HMSB addition to leading to the establishment of a second line, has promoted the expansion of the field inspection of finished vehicles and test track, according to the production of the “Civic” new model was released on July 12, to the existing line We are also introducing a new type of automatic welding equipment.


Translated into yen ※ 1 Malaysian Ringgit = 24.8


Honda Malaysia [CH Dee Bee Esudienu Summary (Honda Malaysia SDN BHD);

November 2000: Establishment

Capital: 170 million Malaysian Ringgit (about ¥ 42 116 million)

Investment ratio: 51% Honda Motor Co., Ltd., DRB-Haikomu 34%

15% Oriental Holdings

(Yoichiro Ueno) president Yoichiro Ueno Representative:

(120km south from Kuala Lumpur about) Pego Melaka State Location:

Manufacture and sale of automobiles of business:

Production models: City, Civic, Accord, CR-V

Units / year 50 000 Production capacity:

Number of employees: about 1,900 (at the end of June 2012)